Volatility in markets and the geopolitical order is the new normal. It’s no secret that we live in a complex world filled with uncertainty and ambiguity. We have the muscle of a global firm and the nimbleness of a boutique, and this combination enables us to innovate at an unprecedented scale. Our size, scale, breadth, and depth are not the enemies of creativity, excellence, ingenuity, and success. The answer to all these questions is a resounding yes. So can a design firm of Gensler’s size produce world class design, retain the best talent, foster world-class research and innovation, and enjoy top client satisfaction and lifelong business partnerships? The business community tends to associate game changing innovation with start-ups or lone geniuses tinkering away at some profound invention in a garage or basement. Can a design firm be big and still be great? Some people believe size and breadth are antithetical to creativity. Since Gensler surpassed the $1 billion milestone, one question has lingered in the corners of our regions, offices, and studios. We grow organically through the delivery of quality design work and remain committed to our vision. We empower our people to do inspiring and compelling design work by adhering to our “ constellation of stars” concept and operating horizontally, as opposed to centralizing a top-down leadership approach around a few talented individuals. Instead we strive to achieve excellence in everything we do, and we grow as a result of our efforts. We never have a definitive answer because growth for growth’s sake is not one of our goals. People often ask us where our next office or what our next practice area will be. While other firms grow through acquisition, or by taking on debt and going public as part of a conglomerate, we maintain an entrepreneurial culture and a one-firm strategy of self-governance. This is why we recently became the first architecture and design firm to achieve $1 billion of revenue in a single fiscal year. Our firm revolves around a shared commitment to design excellence and a culture of entrepreneurial self-sustaining leadership, and our talented professionals all over the globe constantly leveraging the power of design to create a better, more livable world.Īt Gensler, we are laser-focused on delivering powerful creativity to each and every one of our clients. These are the things Gensler strives to accomplish each and every day. Helping our clients achieve their goals and being their trusted advisors. The 2nd Tallest Building in the World and A New Icon for China.
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March 2023
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